Content frehness is import part of Google algorithm. Google give priority to those site where content is refreshed regularly. If you write new conten and refresh it, it is important that search engine knows it and register new article entry into search engine directory. Index is like an entry in telephone directory. If your company is not in telephone directory, people wont find it. Same way if your aticle is not indexed, people wont find it thru search engine.
Even if your article is indexed, it need to be indexed on timely manner. With our service we will ensure that yout content is featured on various websites so that search engine find it immediately and index it.